When I'm at a party and someone asks what I do, I tell them that my main task is to mix strategy, communication, and creativity into a cocktail that helps my stakeholders achieve their goals – and puts both them and their target groups in a good mood.
In the +20 years I've been in the workforce, I've held jobs at a customer management agency, an advertising agency, a communication agency, a marketing group, and have now landed in-house in the communication department at one of the country's largest companies.
I've worked on a wide range of communication challenges, both nationally and internationally, across industries such as food, healthcare, traffic, energy, utilities, IT, retail, culture, fashion, law, tourism, finance, charity, as well as municipalities, regions, and government agencies.
I thrive at the beginning of a project, where strategy, concept development, and tactical planning are required, but throughout the years, I’ve also maintained an operational role as a copywriter and content creator, crafting everything from CEO blogs and speeches to press releases and SoMe posts.
Panel Discussion
Monday, June 30
06:10 pm - 06:55 pm
Live in Berlin
Less Details
This topic explores how internal communication can evolve to meet the needs of diverse, hybrid, and global teams while leveraging technology to enhance engagement and connection.
In this discussion you will learn: