Marielle Harsveldt

Speaker

Marielle Harsveldt

Director Corporate & People Communications, AEGON Asset Management

Communications leader with over 20 years experience in both internal and external communications. Strong focus on strategy, culture & transformation and executive communication. Trusted C-suite advisor. Strategic view paired with a pragmatic "can do" mentality. Experienced facilitator, speaker and panelist.

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Sessions

How to effectively communicate a new company strategy?

2 | Strategy Comms Café

Tuesday, July 01

11:00 am - 03:00 pm

Live in Berlin

Less Details

How can we ensure clarity and consistency in the message?
How can we tailor the communication to different audiences within the organization?
What is the best way to build employee buy-in and commitment to the new strategy?
How do we measure the effectiveness of our communication efforts?
How can we ensure ongoing communication and reinforcement of the strategy?

Workshop

WORLD CAFÉ HARVESTING SESSION

Tuesday, July 01

03:30 pm - 04:00 pm

Live in Berlin

Less Details

WP World Cafe

Listen to three takeaways from the five rounds of discussions!

Presentation

Company

AEGON Asset Management

https://www.aegonam.com

We are active global investors and organize our capabilities around four global investment platforms where we have deep asset-class expertise: Fixed Income, Real Assets, Equities, and Multi-Asset & Solutions. We serve a global client-base of pension plans, public funds, insurance companies, banks, wealth managers, family offices and foundations.

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