Nicola Zieren is a senior manager in employee communications at Bayer AG. She has 20 years of experience in all communication fields and has created a variety of digital media supporting marketing, pr and communication goals. After a degree as Diplom-Ingenieur (Dipl.-Ing., former German equivalent to a Master's degree) in Photoingenieurwesen at the TH in Cologne, she started as a freelancer and joined Bayer at 1998.